How was Jersey Mike’s able to outperform all of its competitors, and most of the restaurant industry, in 2020?
This week’s episode of the Restaurant Business podcast “A Deeper Dive” features Peter Cancro, owner and CEO of the sandwich chain, to talk about the company’s performance.
Jersey Mike’s last year was the 10th fastest growing chain among the Technomic top 500 even as most of its competitors struggled, notably the giant Subway.
Cancro discusses the chain’s focus on digital sales and why it will pay for franchisees’ point-of-sale equipment and even remodels. He also talks about why he decided to finally relent and appear in the company’s ads.
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