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Comfort food makeovers reign among this winter’s tempting LTOs

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The Midwest burger chain, not known for taking risks, quickly developed its cheese curd topped Curderburger after its prank led to a push for a real one. The result was a social media win and, perhaps, a regular menu offering.

The fast casual said same-store sales increased 15.1% during the third quarter, with revenue climbing 21.9% to $2 billion.

The online ordering company will use Wisely to expand its data and marketing services.

The 67-unit fast casual, known for its Italian Beef sandwiches, ended its first day on the market with its share price at $29.10, up 45.5% from its starting price.