Special Reports

Millennials' favorite chains

By now, most operators are familiar with the overarching trends influenced by the millennial generation. As they age up, however, their wants and priorities are changing.
Photograph courtesy of Chick-fil-A

By now, most operators are familiar with the overarching trends influenced by the millennial generation. As they age up, however, their wants and priorities are changing. While some are entering parenthood, others are simply changing their diets to focus on a more balanced lifestyle. 

 

Casual/Upscale Dining

 

 Overall RollupService & HospitalityAppearance & AmbianceFood & BeverageConvenience & TakeoutValue
Fleming's Prime Steakhouse59.3%68.5%62.0%58.4%58.7%51.5%
Mellow Mushroom58.1%62.7%58.8%58.7%59.3%50.9%
Pappasito's Cantina57.0%62.9%57.3%56.0%59.6%53.0%
LongHorn Steakhouse57.0%64.7%56.1%57.8%58.8%49.2%
The Capital Grille56.2%66.2%60.0%53.3%56.1%51.1%

 

Midscale

 

 Overall RollupService & HospitalityAppearance & AmbianceFood & BeverageConvenience & TakeoutValue
FirstWatch55.1%63.4%53.7%57.1%57.6%43.8%
Cracker Barrel Old Country Store48.7%56.4%50.4%48.0%46.5%43.6%
Perkins Restaurants & Bakery48.0%54.8%47.9%47.8%52.8%39.7%
Shoney's47.9%57.4%48.4%46.3%52.7%40.8%
Bob Evans47.8%53.5%46.1%47.7%54.5%41.6%

 

Fast Casual

 

 Overall RollupService & HospitalityAppearance & AmbianceFood & BeverageConvenience & TakeoutValue
The Habit Burger Grill57.7%69.9%58.7%57.2%60.0%48.9%
McAlister's Deli57.5%66.1%56.0%59.6%59.9%47.4%
Jimmy John's Gourmet Sandwiches57.3%72.8%53.5%53.4%69.7%51.6%
Jason's Deli56.0%66.1%53.0%57.6%59.2%48.2%
Raising Cane's Chicken Fingers55.7%74.1%57.0%49.4%69.6%47.1%

 

Quick Service

 

 Overall RollupService & HospitalityAppearance & AmbianceFood & BeverageConvenience & TakeoutValue
Chick-fil-A59.5%70.5%59.6%57.7%65.7%52.4%
Cold Stone Creamery57.8%67.5%54.8%59.2%64.3%46.9%
Tropical Smoothie Cafe57.6%64.0%53.2%60.9%61.4%47.9%
Culver's56.3%69.2%54.9%55.5%63.2546.4%
Marco's Pizza56.0%67.4%52.7%53.1%66.2%52.4%

 

Get more intel on today's consumers.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

In Red Lobster, a symbol of the challenges with casual dining

The Bottom Line: Consumers have shifted dining toward convenience or occasions, and that has created havoc for full-service restaurant chains. How can these companies get customers back?

Financing

Crumbl may be the next frozen yogurt, or the next Krispy Kreme

The Bottom Line: With word that the chain’s unit volumes took a nosedive last year, its future, and that of its operators, depends on what the brand does next.

Technology

4 things we learned in a wild week for restaurant tech

Tech Check: If you blinked, you may have missed three funding rounds, two acquisitions, a “never-before-seen” new product and a bold executive poaching. Let’s get caught up.

Trending

More from our partners