How combi technology makes rolling out new menu items faster

Product introductions are key business drivers of many popular brands, including Taco Bell, Burger King, Jack in the Box, McDonald’s, Starbucks, Pizza Hut, Tim Hortons and a host of other quick service restaurant overachievers. Others try to keep their brands fresh by putting customer favorites into the market for a limited period, purposely pulling them back before customers can get their fill.

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