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How White Castle did the Impossible

On this week’s edition of "A Deeper Dive," White Castle CEO Lisa Ingram talks about the chain’s introduction of the Impossible Slider.

a deeper dive

White Castle wouldn’t necessarily have been the first name to come to mind when thinking of chains that could potentially revolutionize fast-food menus.

But the company is surprisingly innovative, as it proved with its introduction of its Impossible Slider last year. In this week’s edition of the Restaurant Business podcast, “A Deeper Dive,” CEO Lisa Ingram talks about that decision, and the company’s history of innovation.

White Castle’s introduction of the plant-based slider has ushered in an era in which numerous quick-service companies are working their own meatless options.

Ingram, speaking at the Restaurant Leadership Conference last week, also talks about the chain’s westward expansion. And she discusses White Castle’s numerous long-term employees—and what they mean to the company’s success.

Please have a listen.

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