What happens with third-party delivery from here?
This week’s episode of the Restaurant Business podcast “A Deeper Dive” attempts to answer that question. Joe Guszkowski, RB’s senior technology editor, joins the podcast to discuss the service and some interesting data and trends.
Third-party delivery took off during the pandemic. It provided a lifeline for many restaurants. Yet it remains in flux.
McDonald’s, for instance, recently announced a new tiered payment structure with DoorDash. Some data continues to question whether the service is profitable for the restaurant. And delivery companies themselves are still pushing to get to sustainable profitability.
Maybe more important: Where do delivery sales go now? With prices for delivery orders high and inflation a growing concern, consumers could start opting for fewer delivery orders once they are able to return to restaurants.
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