facebook pixal

Why Scooter’s Coffee believes speed is key to its growth

A Deeper Dive: Company President Joe Thornton joins the podcast to discuss Scooter's and its role in a rapidly changing beverage category.

This edition of A Deeper Dive is brought to you by BentoBox & Clover.


The beverage business is rapidly changing and drive-thru coffee concepts like Scooters Coffee are right in the middle of it.

This week’s episode of the Restaurant Business podcast A Deeper Dive features Joe Thornton, the president of Scooter’s.

Scooter’s has quietly been one of the fastest growing restaurant chains in the U.S. System sales and unit count have nearly tripled over the past five years, according to RB sister company Technomic.

Thornton talks about that growth and what has been key to the business. He talks about the brand’s franchising model and its focus on its drive-thru coffee kiosks, which sell a selection of beverages and food from 600-square-feet shops.

He talks about the brand’s real estate strategy and where the company fits in a rapidly changing and shifting beverage business.

Subscribe on Apple Podcasts.

Subscribe on Spotify.


Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.


Exclusive Content


Zume Pizza and the folly of trying to replicate Amazon

Tech Check: The demise of the former delivery startup shows the dangers of pushing a good idea too far.

Emerging Brands

Longtime Applebee's and Panera operator gives Jinya Ramen Bar a try

Doherty Enterprises has signed on to bring the Asian concept to the Greater New York City area.


At Subway, a very public auction draws to a close

The Bottom Line: The company has reportedly narrowed its list of buyers and the price tag is down. But the deal is taking a while to get over the finish line, and here’s why.


More from our partners