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Slim Chickens takes 'swicy' in a new direction
Behind the Menu: The Southern-rooted fast casual taps pimento cheese to deliver sweet heat and give its chicken sandwich local flavor.
Domino’s new campaign has us asking what belongs on fast-food’s Mount Rushmore
Marketing Bites: The pizza chain raises questions about what truly defines an iconic menu item and whether encouraging visits to competitors is brilliant or risky.
The franchise comeback playbook is there. Will companies follow it?
The Bottom Line: Burger King has established a playbook companies can use to turn around long-struggling chains. But that requires two things many brands don’t have: Money and patience.