Food

Taco Bell unleashes Nacho Fries on the world

The Mexican QSR chain started selling the fries on Thursday as part of a value push.

Taco Bell unleashed its take on french fries Thursday, introducing Nacho Fries for as little as $1 at locations nationwide.

It’s the first time that Taco Bell has ever offered fries, which are seasoned with “bold Mexican seasoning” and, for $1, are served alongside warm nacho cheese.

The fries also come with a Supreme version for $2.49 and a larger Bell Grande version for $3.49 that includes add-ons such as beef, nacho cheese and sour cream. They are also featured in a $5 Box along with a Doritos Locos Taco, a Cheesy Gordita Crunch and a medium drink.

We tried the Supreme and Bell Grande versions and found the fries to be surprisingly good after a 15-minute trip back home from the Taco Bell drive-thru. A pair of picky boys, ages 13 and 9, also endorsed the fries after quickly devouring a Supreme and a Bell Grande order.

Taco Bell’s fries are part of the chain’s long history of innovation, with products aimed at its core audience of teens and young adults — such as its Naked Chicken Chalupa, Doritos Locos Tacos or the Quesarito.

It also emphasizes the chain’s value. Amid a quick-service battle over low-priced food, the Irvine, Calif.-based chain promised to roll out 20 $1 items this year. The chain has long had a $1 menu.

Taco Bell also enlisted the actor Josh Duhamel in a “Web of Fries” trailer. Duhamel plays a family man who asks why Taco Bell doesn’t serve fries and encounters a “Big Fries” conspiracy.

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