How Culver’s turned its April Fool’s joke into a big marketing win
The Midwest burger chain, not known for taking risks, quickly developed its cheese curd topped Curderburger after its prank led to a push for a real one. The result was a social media win and, perhaps, a regular menu offering.
In-N-Out takes a stand on diner vaccination mandates
The burger chain’s one location in San Francisco was temporarily closed after it refused to check dine-in customers for their vaccination status. It has since reopened for takeout.