Continue to Site >>>

Heather Lalley

Managing editor

Articles by
Heather Lalley

Page 6
Marketing

Love returns at restaurants this Valentine’s Day

Marketing Bites: Last year, restaurants played up the holiday’s heartbreak. This year, it’s all about the romance.

Operations

Week in Review: Starbucks plans to multiply, Chili’s wows everybody and more

A look back at the week’s biggest news in the restaurant industry from Restaurant Business.

Marketing

How Panda Express crafts an authentic Lunar New Year campaign

Marketing Bites: The country’s largest Asian dining chain says it has a duty to mark the event each year. This year, that includes outreach to homesick college kids, a short film and more.

Marketing

Restaurants try to cash in on Super Bowl LIX

Marketing Bites: With the big game just a couple of weeks away, the biggest chains are prepping their TV ads while smaller concepts are getting creative. One has even come up with a THC-spiked wing sauce.

Marketing

Restaurants ring in the New Year with realism

Marketing Bites: Operators are appealing to resolution-makers with healthy LTOs, but marketers are also having some fun with the human tendency to ditch those resolutions before the calendar flips to February.

Marketing

The 2024 restaurant vocabulary words that gave us the ick

From “swicy” to “servant leader,” here’s some of the industry jargon we hope not to see in 2025.

Marketing

Restaurants want to deck your halls with branded holiday merch

From Chick-fil-A to White Castle and almost everybody in between, chains are launching collections aimed at superfans and those looking for a side of whimsy along with their burgers and burritos.

Consumer Trends

Making the business case for sustainability

Technomic consumer data reveals that the case for implementing more environmentally sustainable practices, while important, is not as black and white as it may seem.

Operations

Climate change is an existential threat to the restaurant industry

Operators and many industry experts agree that rising temperatures, increasing weather-related disasters and other looming environmental concerns pose huge risks to restaurants. Here’s what they’re doing about it.

Beverage

Smoothie King debuts a menu for Ozempic users

The five smoothies on the chain’s new GLP-1 Support Menu are high in fiber, have no added sugar and feature at least 19 grams of protein each, with the Gladiator packing up to 61 grams of protein.

Financing

Amid ongoing sales slide, Starbucks faces a ‘moment of truth’

Traffic fell 10% during the fourth quarter, according to preliminary earnings released Tuesday by the coffee shop giant.

Financing

Shari’s Restaurants closes all 42 of its Oregon locations

An “ever-changing and uncertain business environment” led to the mass closures at the family-dining chain, said Sam Borgese, head of Shari’s parent company.

  • Page 6