Mimi's Cafe

Food

Menu news of the week: Dec. 9, 2019

Food and drink menus with a holiday theme were trending this week. Also new are seasonal items focusing on seafood. Here’s a roundup of menu activity for this week.

Marketing

Mimi’s Cafe becomes Mimi’s Bistro & Bakery

The new name, part of a brand refresh, better reflects the struggling chain’s French roots as it positions itself for growth.

Get Top 500 data: sales, units and YOY change, average unit volume, and company/franchise units, as well as Technomic’s analysis, growth forecast and more.

Innovation revs up as chains compete to get diners in the door.

Seasonal ingredients and timely tie-ins are powering chain menus right now.

Le Duff America has tapped the onetime chief of Motel 6 to spark expansion in the United States.

The menu is inspired by French and New Orleans bistros

These eight operators are betting on convenience, tempting busy home cooks with prepared turkeys, sides and desserts to go.

Overall, the varied menu category is flat, up .3% in sales to $23.9 billion and .5% in units to 7,792.

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