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BrandInsight
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Campbell's Foodservice

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Food

How chains are doing more with less

Menu simplification allows operators to reap multiple benefits from inventory efficiencies

Topics

4 Back-of-House Workhorses to Use Across the Menu

Soup is not only a stand-alone meal but it can also be utilized as a labor-saving ingredient in recipes

Traditional holiday staples will always be a draw for customers, but operators need to think creatively to differentiate themselves from competitors and drive higher guest checks.

Creative flavors and toppings can boost interest in soup.

When the weather cools down, consumers look for foods that will warm them up, such as soup. In fact according to Technomic’s 2018 Left Side of the Menu: Soup and Salad Consumer Trend Report, 61% of co...

With ethnic food on the rise, pair popular dishes with savory soups to give menus a boost

These promotion ideas offer a more sophisticated take on “kids eat free”.

Explore ways to appeal to busy parents and little appetites.

According to the National Restaurant Association’s 2019 State of the Restaurant Industry report, 39% of adults say they’re not eating on-premises at restaurants as often as they’d like. For resta...

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