2. Domino's
Score: 63%
It’s easier than ever to order a pizza from Domino’s without speaking to another human being. The pizza brand unveiled Zero Click ordering, allowing customers to place an order in seconds simply by opening an app. Domino’s also launched chatbot ordering through Facebook Messenger and Twitter, emoji ordering through Twitter, and voice-command ordering through Samsung Smart TVs, Amazon Echo and Google Home. One survey responder wrote approvingly, “The food was delivered quickly and the online tracking and ordering system was efficient.”
In New Zealand, Domino’s partnered with drone maker Flirtey to make flying deliveries and announced plans to eventually bring drone delivery to the U.S., giving customers eager to order via drone a preview of what’s to come.