
KFC is knitting sweaters for its buckets.
The fried chicken chain will give away “Finger Lickin’ Chicken Mitten Bucket Huggers” to customers who order buckets of chicken either online or through the KFC app Tuesday through Thursday.
The bucket is a “one-of-a-kind knitted sweater” with a KFC holiday design that slides onto the chain’s famous buckets.
It also features built-in mittens to carry the bucket outside in the cold.
Customers who order a bucket meal through the chain’s digital channels will receive an email they can use to claim the bucket. The “huggers” will not be available in restaurants.
The mitten-sweaters will be available while supplies last.
The promotion is the latest in KFC’s attention-getting marketing efforts, which in the past have featured such ideas as a chicken-scented fire log, a Colonel Sanders bearskin rug and a romance novel.
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