marketing

Marketing

New research shows a wait for a table can be a potent restaurant draw

A Penn State study found that a queue of fellow customers is taken as proof a patron has chosen the right place to eat.

Marketing

Domino's will pay customers to tip their delivery drivers

The pizza delivery chain will give customers $3 coupons for their next delivery order if they tip their drivers $3 or more.

Restaurant Rewind: With the casual-dining greybeard set to begin a new chapter as a British-owned concept, it’s a good time to remember the brand’s decidedly American past.

The fast-growing cookie franchise, which lost sales and profits last year, is introducing “Mini Mondays,” making available its smaller cookies for sale every Monday.

Marketing Bites: As recreational marijuana is legalized in more states and consumers relax their attitudes around the drug, restaurants large and small are having some fun on 4-20, widely considered a national day of pot celebration.

The legendary businesswoman and multimedia maven discussed her career reinventions and plans for the future in a wide-ranging chat at Restaurant Leadership Conference.

On 4/20, Los Angeles residents are invited for free Saucy Nuggets and limited-edition merch to celebrate KFC’s newest menu addition.

You're not going to find boba tea or the latest tech there, says CEO James Walker. But you're not going to be bored with the same old same ole, either, he says.

Following a week of outcry, the celebrity chef took to his podcast to apologize after his Momofuku restaurant and packaged goods company sent cease-and-desist letters to fellow makers of the spicy-crunchy condiment.

Thanks to a sign-up process that is baked into its operations, 92% of transactions at the fast-growing drive-thru coffee chain come from known guests.

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