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marketing

Leadership

Another Broken Egg promotes Tom Robertson, Brandy Blackwell

 By Peter Romeo on Feb. 07, 2023

The former is the chain's new COO, while the latter will now be responsible for all marketing.

Leadership

Buffalo Wild Wings promotes Tristan Meline to CMO

 By Joe Guszkowski on Feb. 07, 2023

Meline has been the chain's VP of brand management since September 2021. He replaces Rita Patel, who became CMO at sister brand Arby's.

Technology

DoorDash, Roku partner to allow customers to order food from their TVs

By Joe Guszkowski on Feb. 07, 2023

Wendy’s will be the first restaurant featured in new “shoppable ads.” Roku users can also get six months of free DashPass.

Operations

How upcycling unleashes creativity, and profitability, in the kitchen

By Reyna Estrada on Feb. 02, 2023

More restaurants are finding new and innovative ways to cross-utilize ingredients in their kitchens. Operators say it promotes creativity while lowering food costs. And consumers are increasingly demanding it.

Financing

Chili’s to push value with first TV ads in more than 3 years

By Joe Guszkowski on Feb. 01, 2023

With sales (and prices) on the rise, the chain is turning its attention to traffic by promoting a $10.99 meal deal.

Operations

A dual-branded Applebee’s/IHOP comes to Dubai

By Joe Guszkowski on Jan. 31, 2023

It’s the first of five combo locations slated for the Middle East as co-branding continues its comeback.

Marketing

TGI Fridays unveils 3-course meal deal as value wars continue

By Joe Guszkowski on Jan. 25, 2023

Fridays is the latest full-service chain to add a bargain offer amid fears that inflation-weary customers are trading down.

Technology

Nextbite sees family feasts as next big delivery opportunity

By Joe Guszkowski on Jan. 19, 2023

The virtual brand provider will look to offer more options that satisfy whole households, which tend to be heavy delivery users.

Leadership

Chili’s hires advertising veteran Jesse Johnson as VP of marketing

By Joe Guszkowski on Jan. 17, 2023

The former Wieden+Kennedy director will take on the newly created role as Chili’s ramps up its marketing efforts.

Leadership

Burger King taps a former Pepsico executive to head U.S. marketing

By Jonathan Maze on Jan. 10, 2023

Patrick O’Toole will be the burger chain's CMO in the U.S. and Canada as it works to revitalize its brand.

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