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marketing

Marketing

TGI Fridays launches plant-based chili with a Potato in Chief as spokesperson

Presidential candidate Loaded Potato Skin ties the chain’s new menu item into the election.

Financing

How a small Texas city is subsidizing restaurant business

Stephenville is providing households with a $25 voucher.

Marketing

Qdoba hires veteran PepsiCo marketer as CMO

By Joe Guszkowski on Oct. 12, 2020

Jeannie Cho will take over the chain’s marketing and brand strategy as it looks to grow.

Marketing

McDonald’s latest collaboration is with reggaeton artist J Balvin

By Jonathan Maze on Oct. 05, 2020

The chain has started selling the J Balvin Meal, featuring a Big Mac, fries and an Oreo McFlurry.

Marketing

Dan Wheeler joins Uncle Julio’s as CMO

By Peter Romeo on Sep. 30, 2020

Among his responsibilities will be the development of a virtual concept.

Food

Restaurants put coffee, tacos and plants in the spotlight

By Patricia Cobe on Sep. 29, 2020

Taste Tracker: National days celebrating coffee, tacos and vegetarian dishes are driving menu promotions, along with more meal deals.

Leadership

Golden Chick names Howard Terry chief marketing officer

By Jonathan Maze on Sep. 28, 2020

The industry veteran received the promotion after five years with the company.

Marketing

As demand for Travis Scott burgers soars, some McDonald's locations run out of beef

By Jonathan Maze on Sep. 16, 2020

The company is shifting control of its supply chain amid shortages of some supplies, including Quarter Pounder beef and bacon, as sales far exceed expectations.

Marketing

Looking to push an advantage, McDonald's ramps up its marketing

By Jonathan Maze on Sep. 15, 2020

The company introduces Spicy Chicken McNuggets Wednesday on the heels of its popular Travis Scott promotion.

Consumer Trends

Restaurants' stand to gain $1B from NFL's Week 1

By Peter Romeo on Sep. 10, 2020

A new survey shows that the exclusion of fans from most stadiums will be a boon to takeout and delivery.

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