McDonald’s is adding a third delivery provider, Grubhub, as the company continues to look for more ways to make the service available to more customers and more restaurants.
The Chicago-based burger giant Thursday announced a new partnership to expand the service with Grubhub and its New York service, Seamless, at 500 restaurants in New York City and the tri-state area.
This makes Grubhub the third service to be part of McDonald’s McDelivery platform. The chain first introduced delivery through Uber Eats in 2017, and this year added DoorDash, which is now available at 10,000 restaurants, and now Grubhub.
It also gives McDonald’s relationships with the three largest delivery providers in the U.S.
“The convenience of McDelivery has been available to our customers in the NYC and tri-state area for the past two years,” Marcos Quesada, vice president of McDonald’s Stamford Field Office, said in a statement. He said Seamless and Grubhub are “leading delivery platforms” in New York City, giving customers more options.
McDonald’s expects delivery to be a $4 billion global business this year. But it’s been eager to see the service grow domestically.
Earlier this year, it started marketing the service with Uber Eats. By expanding the number of providers, it believes it can reach more customers—both because some services are stronger in certain markets and because delivery users tend to prefer specific services.
McDonald’s deal with Grubhub will integrate the service with the chain’s point-of-sale system “to ensure a smooth experience for customers and franchise operations partners.”
Grubhub’s “Just in Time” technology will allow operators to match order fulfillment with driver pickup, which the companies say streamlines in-store operations and help drivers get food to customers fresher.
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