Food

McAlister’s Deli turns its signature sweet tea into a scoopable treat

The chain partnered with Creamalicious to create Sweet Tea Ice Cream, a dessert mashup with notes of sugar cookie and lemon.
sweet tea and ice cream
Photo courtesy of McAlister's Deli

logo

Last April Fool’s Day, McAlister’s Deli posted on social media that Sweet Tea Ice Cream was coming soon. Fans of the chain’s iconic iced tea went wild.

“It was a joke, and we quickly posted that it wasn’t real,” said Courtney Bufford, McAlister’s executive chef. “But then we started thinking that we should make this happen.”

Fast forward to June 10, 2022—National Iced Tea Day—when Atlanta-based McAlister’s began selling pints of Sweet Tea Ice Cream from its more than 500 locations. The very limited-time flavor, which will only be available while supplies last, was developed in partnership with Creamalicious, a premium ice cream brand that also has Southern roots.

The R&D scoop

Sweet tea has been on the menu ever since McAlister’s Deli opened its first location in Oxford, Miss. almost 30 years ago. It has since become a signature.

“It’s a Southern tradition to drink sweetened iced tea on a porch in the summer,” said Bufford. “We make sure ours is the best.”

The beverage is sourced from top quality black tea and brewed with water that’s passed through a special filtration system. It’s then sweetened with cane sugar.

To start the R&D process, Creamalicious Chef Liz Rogers developed a rich ice cream base and infused it with the sweet tea. She and Bufford worked together to balance the base with hints of other flavors.

sweet tea ice cream

Photo courtesy of McAlister's Deli

“Sugar cookies are another McAlister’s signature, so we added notes of sugar cookie, then swirled in some lemon,” said Bufford. “We wanted the ice cream to be enjoyable to the guest without being overwhelming.”

The two considered adding other fruit flavors, and tried the formula with strawberry, peach and black cherry purees—all products that were already in house. “Lemon was the best choice, since people often add lemon to iced tea anyway,” Bufford said. “We tried five or six versions before we came up with the final one.”

The ice cream is selling for $7.99 a pint and is available at McAlister’s locations and from the Creamalicious website.

The summer or sweet tea

Sweet Tea Ice Cream is the first ice cream McAlister’s ever launched, and the chain hasn’t extended its signature beverage to any other applications.

But desserts are a big draw on the menu. “We always have a nice plated dessert, like cheesecake, and introduce several limited-time dessert items each year.”

butterscotch pie

Photo courtesy of McAlister's Deli

Right now, an indulgent Banana Butterscotch Pie is the feature—a combo of banana puree and butterscotch cream.  

In the meantime, the Sweet Tea Ice Cream LTO marks the beginning of summer’s Sweet Tea Fest. “On July 21, we continue the celebration with ‘free tea day,’” she said. “We also offer a 30-day tea pass for $6.99, allowing customers to get unlimited sweet iced tea. After the promotion, we’ll see if more ice creams are in our future.”

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Despite their complaints, customers keep flocking to Chipotle

The Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges.

Operations

Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family dining

Reality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles.

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Trending

More from our partners