Food

McDonald's is testing Cold Brew coffee and serving Big Mac Sauce Dip Cups

The fast-food giant is offering two versions of Cold Brew in Southern California. It will also start to sell Big Mac Sauce Dip Cups for a limited time starting April 27.
McDonald's new products
McDonald's is testing Cold Brew Coffee in Southern California for a limited time. / Photos courtesy of McDonald's.

McDonald’s may be taking a bigger step toward keeping pace with coffee chains like Starbucks and Dunkin’.

The Chicago-based fast-food chain is testing Cold Brew at some locations in Southern California, the company confirmed in an email. The test will take place for a limited time.

McDonald’s is testing a regular Cold Brew served black over ice, along with a Marble Cold Brew featuring cold brew mixed with a creamy syrup and topped with cream. Cold Brew can be made using the company’s existing equipment, which makes it an easier product add for operators.

And it comes at a premium price. A search of pricing on the McDonald’s app shows a price of $4.69 for a medium, or about $1 more than a typical flavored iced coffee.

The test comes as cold coffee beverages continue to take off in the U.S., prompting a growing number of coffee chains and other concepts to expand their cold options.

More than 70% of the beverage sales at Starbucks is from cold beverages and customers have been increasingly customizing those orders.

Cold brew coffee, in which coffee is steeped at cooler temperatures for an extended period of time, has been a popular addition at restaurants.

McDonald’s has been adding items to its McCafe lineup in recent years, including pastries such as cinnamon rolls and apple fritters. But it is also testing the sale of Krispy Kreme doughnuts in Louisville, Ky.

Big Mac Sauce Dip Cups

Mac Sauce

McDonald’s also said on Wednesday that it will start selling Big Mac Sauce Dip Cups in the U.S. for a limited time starting April 27.

The dip cups will only be available on the company’s mobile app.

The dipping cups will feature blue and silver packaging, a throwback to the packaging used in 1968 when the Big Mac made its debut.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Despite their complaints, customers keep flocking to Chipotle

The Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges.

Operations

Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family dining

Reality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles.

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Trending

More from our partners