Future 50: Emerging Brands

Restaurant Business magazine's annual ranking of the fastest-growing small chains in America

Future 50: Emerging Brands

Rosa’s Café

At Rosa’s Café, fresh ingredients aren’t just a premium, they’re a point of pride. In fact, none of the fast-casual, Mexican restaurant’s 31 locations, spanning most of west Texas, even have a freezer.

Future 50: Emerging Brands

Extreme Pizza

Extreme Pizza's philosophy, “Life’s too short for mediocrity,” shines through in each of their 45 extreme sports-themed sites located primarily in the West and Southwest regions of the country, with one location in Ireland. Franchising efforts are targeted nationally and in the U.K. and Ireland.

Sports for everyone from fanatics to casual fans sets the tone at Indigo Joe’s, with a video wall, large plasma screens and table speaker boxes on request. Suited to families with young children as well as nights out with the guys or gals, Indigo Joe’s offers a broad menu of casual favorites including melts, fish and chips, burgers, Mexican specialties, salads and other lighter items. A full bar includes a wide selection of cleverly named martinis, margaritas and mai tais. The company has been franchising since 2002.

Named one of the nation’s Top 10 Wing Restaurants by USA Today in 2012, Plucker’s has established a near cultlike following for its wings and more than 15 signature sauces. But it’s popular for more than just the food.

This family-oriented limited-service chain of carryout and delivery pizza parlors is known for its value-priced premium pizzas, pasta dinners and subs.

"Grill.Sip.Love" is the simple message from this Japanese barbecue concept. US:. units are clustered in California and Hawaii, with two in Manhattan. Plans call for two possible new company-owned outlets on the East and West coasts in the next year. Gyu-Kaku is "looking for around five multi-operators to franchise, possibly starting from 2009," a spokesman says.

Charo's tagline is "fresh, fast, fire-grilled." The fast-casual, grilled chicken and Mexican operation is seeking to double its presence in southern California under President and CEO Ray Perry. Two new California units are on the drawing board in Moreno Valley and Tulare, and Charo is seeking franchisees in Las Vegas.

Richard and Nancy Stuart dreamed up the Chicken Express concept—quick-service fried chicken, with sides ranging from the traditional (fried okra, mashed potatoes and gravy) to the nouveau (jalapenos, cheese sticks)—in 1988.

Starbucks has its Frappuccino but Biggby serves up Teddy Bear and White Lightning beverages. Founded as Beaner's, the company changed its name last year...

In November, the barbecue chain with a biker-bar-meets-honky-tonk atmosphere formed a back-office partnership with Alabama-based Jim ’N Nick’s Community Bar-B-Q.

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