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Marketing

5 digital ways chains aim to lure undecided diners

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The struggling sandwich shop is facing pressure from activist investors and falling traffic.

Company executives promise more innovation as the chain pushes into more dayparts and different products.

The co-branding effort figures large in the casual chain’s updated turnaround plan.

The Monterey Jack-based cheese sauce replaces a cheddar-heavy version that was criticized for being grainy.