Operations
Meet a new catering powerhouse named Cracker Barrel
The family-dining chain has set a goal of hitting the $100 million sales mark for big to-go orders this summer. As executives attest, so far, so very, very good.
Marketing
Cracker Barrel intends to tout value with $5 to-go meals
The family-dining chain is also building its catering business through more aggressive sales efforts, with plans to hit the $100 million mark by July.