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Subway

Financing

Subway takes a victory lap

 By Jonathan Maze on Sep. 21, 2021

The sandwich giant says its sales are the best it’s had in years following its brand refresh and new ad campaign but the numbers show some stores are still far behind.

Topics

Subway looks to boost its international development

 By Jonathan Maze on Aug. 23, 2021

The chain has signed a deal with PT Mitra Adiperkasa Tbk to expand in Indonesia as it looks to add more units overseas.

Financing

Subway asks a court to ‘put an end to this frivolous lawsuit’ over tuna

By Jonathan Maze on Jul. 27, 2021

The sandwich giant also said that plaintiffs and their attorneys should be “held accountable” for pressing ahead with a lawsuit and suggests the allegations have hurt sales.

Financing

Subway’s giveaway falls short, but its new menu still sells

By Jonathan Maze on Jul. 16, 2021

The sandwich giant didn’t give away the 1 million sandwiches it said it would, angering some operators. But franchisees say sales have been strong, anyway.

Marketing

Steph Curry, Serena Williams and Tom Brady join Megan Rapinoe in Subway ads

By Jonathan Maze on Jul. 13, 2021

Another sports icon, Charles Barkley, is the new “voice of Subway” in ads highlighting the brand’s “Eat Fresh Refresh” menu upgrades.

Marketing

Subway takes its tuna defense to the web

By Jonathan Maze on Jul. 12, 2021

The sandwich giant has a “SubwayTunaFacts.com” site aiming to “clarify any misunderstandings” on the contents of its tuna.

Financing

Subway loses its sandwich dominance

By Jonathan Maze on Jul. 08, 2021

As the chain has struggled and competitors grow, it no longer owns the market the way it once did, says RB’s The Bottom Line.

Food

Subway is making a major menu overhaul

By Jonathan Maze on Jul. 06, 2021

The sandwich giant is upgrading its bread and several ingredients in what the company is calling a long-term brand refresh.

Financing

Subway’s tuna sandwich ‘mystery’ emerges again

By Jonathan Maze on Jun. 23, 2021

The sandwich giant’s tuna is most certainly tuna. That hasn’t kept the issue from popping back up to hammer the brand, says RB’s The Bottom Line.

Financing

Subway’s royalty fees place it among the country’s most expensive franchises

By Jonathan Maze on Jun. 17, 2021

The franchise’s ongoing charges are higher than all but one other system, backing some operators who want them lowered. The company argues it has many other strengths that make it a better option.

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