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Taco Bell


How Taco Bell has handled a rush of new drive-thru customers

Drive-thru customer count has surged nearly 50% since the start of the pandemic. Here’s what it’s doing to address the demand.


Taco Bell provides a glimpse of the industry’s future

With the drive-thru and mobile ordering more important than ever, the Mexican chain’s design combining the two in a smaller box could be

Operators are streamlining menus to adapt to pandemic-era dining.

Yet parent company Yum Brands said its Mexican concept has improved significantly since April as customers flocked to its speedier drive-thrus.

Starbucks, Taco Bell, Wendy’s and several others have been upgrading or introducing their programs as they hope to build traffic coming out of the pandemic.

Foods to-go continue to trend and breakfast makes a comeback.

Consumers’ shift has chains like McDonald’s and Taco Bell thinking differently, says RB’s The Bottom Line.

The Mexican fast-food chain will change its menu next month, saying the simplification will improve speed and open possibilities for innovation.

A report on Reddit suggested a handful of items could be on the chopping block, and the company acknowledged it is working to simplify operations.

Yum Brands announced a global initiative to improve opportunities for frontline restaurant workers and improve equality.

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