Workforce

Ben & Jerry's employees air a plan to unionize

Workers at the original unit in Vermont say they'll ask for an election to be scheduled.
The New Age-y chain is facing a union effort. / Photo: Shutterstock

Employees of the landmark original Ben & Jerry’s unit in Burlington, Vt., have alerted management that they intend to form a union backed by the same group that announced the organization on Monday of a 300th Starbucks store.

Twenty-five “scoopers,” “cakers” and other staff members signed the  heads-up that they intend to ask the National Labor Relations Board for clearance to form a union called Scoopers United. It would be an affiliate of Starbucks Workers United, which receives funding from the Service Employees International Union, the nation’s second largest labor group.

“Our goal in this action is to create a better-working and equal partnership between our community and yours,” reads the letter that was sent to management. “Conjoining the two will generate a sustainable and fair collaboration in which all Ben and Jerry’s employees and affiliates have the chance to advocate for and maintain their rights.

The message echoes the language that early advocates of Starbucks’ unionization used when they commenced their drive. There was no mention of an interest in spreading the organizing efforts to other Ben & Jerry’s stores.

"The organizers just presented the company with this last night," a spokesperson said in response to a request for comment from Restaurant Business.  "It’s an important issue to us, we’re aware of it, and we’re actively working on it."

Once virtually union-free, the chain restaurant sector is now seeing a significant increase in organizing efforts. In addition to the 300 Starbucks stores, labor has succeeded in organizing one Chipotle unit, five Burgerville fast-food restaurants and more than a half-dozen regional coffee chain.

Ben & Jerry’s has about 600 ice cream stores in the U.S. Its motto is, "Peace, love & ice cream."

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Financing

Despite their complaints, customers keep flocking to Chipotle

The Bottom Line: The chain continued to be a juggernaut last quarter, with strong sales and traffic growth, despite frequent social media complaints about shrinkflation or other challenges.

Operations

Hitting resistance elsewhere, ghost kitchens and virtual concepts find a happy home in family dining

Reality Check: Old-guard chains are finding the alternative operations to be persistently effective side hustles.

Financing

The Tijuana Flats bankruptcy highlights the dangers of menu miscues

The Bottom Line: The fast-casual chain’s problems following new menu debuts in 2021 and 2022 show that adding new items isn’t always the right idea.

Trending

More from our partners