coffee

Marketing

Starbucks’ rewards program pushes the chain’s growth

Active membership rose 15% over the past year following changes to the program and the addition of more marketing technology.

Financing

Espresso and value drive Dunkin’

Sales of espresso drinks are up 40% this year, and the company said it is starting to see benefits from digital investments.

Thanks to Nitro Cold Brew and a new cold pumpkin drink, the chain’s same-store sales and traffic continued to improve.

Same-store sales fell last quarter despite new coffee drinks, plant-based sandwiches and a loyalty program.

For most consumers, coffee is more than just a morning ritual. That’s especially true for cold coffee drinks, which are often perceived as a snack all by themselves or paired with a sweet or savory indulgence.

The fast-food giant has an agreement with Keurig Dr Pepper to sell McCafe packaged coffee in retail outlets.

Ritch Allison is one of three new members of the coffee giant’s board of directors.

Caribou Coffee is introducing a new small-format location, while Starbucks is eyeing a pickup-only store.

The chain is adding its first new pumpkin cold coffee beverage since the Pumpkin Spice Latte in 2003 as the fall becomes a beverage battleground.

PSLs and other fall-flavored items are coming to coffee chains in August.

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