Food

Sonic goes systemwide with blended burgers

Sonic Drive-In is rolling out its blended burger line systemwide, enabling the quick-service chain to offer a 350-calorie cheeseburger with a health and sustainability halo for $1.99.

The Signature Slinger burgers are a blend of beef and diced mushrooms. Sonic says the combination provides a juiciness and amped-up beef flavor. The product “makes you feel like you’re getting away with something,” said Scott Uehlein, VP of product innovation and development for the 3,500-unit drive-in chain.

Sonic claims to be the first national quick-service chain to offer a blended burger systemwide. The rollout is scheduled for completion by March 5.

The chain will promote the new sandwich by suggesting customers enjoy two Signature Slingers at a time. The sandwich consists of a blended patty topped with melted American cheese, lettuce, tomato, diced onion, a crinkle-cut pickle chip and mayonnaise, all served on a brioche-style bun.

The products have been in test since about last June

A second version adds bacon to the burger.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.

Multimedia

Exclusive Content

Technology

It's time to send 'ghost kitchen' to the graveyard

Tech Check: The catch-all term for delivery restaurants is no longer accurate. Let’s lay it to rest and come up with a new label.

Financing

Higher-end consumers may be slowing their spending

The Bottom Line: There is some evidence that higher-income consumers may be cutting back. Or maybe there was just some pent-up demand.

Technology

Wonder bets meal kits aren't dead yet

Tech Check: By acquiring the struggling Blue Apron, the restaurant delivery concept believes it can touch more dining occasions. But will it work?

Trending

More from our partners