Taco Bell is going back to what wins: more cheese.
The Mexican fast-food chain next week will add a Toasted Cheddar Chalupa to its menus nationwide.
The chalupa will feature aged cheddar cheese baked into the shell.
It’s the latest in a long line of innovations in the chain’s popular chalupa line, which made its debut in 1999 and has since been expanded with items such as the Double Chalupa and the especially popular Naked Chicken Chalupa in 2017. The item will be available nationwide Sept. 12.
“We know cheese makes everything better,” Liz Matthews, chief food innovation officer for Taco Bell, said in a statement. “Baking aged cheddar into the shell of an already iconic product is a game changer our fans will love.”
Taco Bell is also introducing the Toasted Cheddar Chalupa in international markets, marking its first big international release since the Naked Chicken Chalupa. The chain plans to introduce the item in Central and South America as well as Canada.
The chalupa is filled with beef, chicken or steak, lettuce, tomatoes, cheddar cheese and sour cream for $2.49. It will also be part of a $5 box with two crunchy tacos and a medium beverage.
Taco Bell apparently isn’t done innovating on the Chalupa, either. Customers in Charlotte will be able to try a Bacon Club Toasted Cheddar Chalupa, which features grilled chicken, bacon and avocado ranch sauce in addition to lettuce and tomatoes.
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