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Wingstop’s top technology exec Stacy Peterson to step down in December

The chicken wing chain's chief revenue and technology officer is moving to a CEO position, but where she is going has not been revealed.
WingstopPeterson
Stacy Peterson first joined Wingstop in 2013. / Photography courtesy of Shutterstock.

Stacy Peterson, Wingstop’s executive vice president, chief revenue and technology officer, has resigned to become CEO of another company.

The news was announced Tuesday in a filing with the Securities and Exchange Commission. Wingstop said Peterson gave notice of her resignation on Nov. 4, but it will be effective Dec. 2.

Wingstop did not reveal where Peterson will be going to serve as CEO, but said it is a private-equity sponsored, non-competitive company.

Peterson first joined Wingstop in 2013 and briefly left the Dallas-based chicken chain before returning again to the executive team. In her first stint, she laid the foundation for the development of a tech stack that enabled Wingstop to become a top-performing brand during the pandemic.

In 2017, she was named Wingstop’s chief experience officer, with the mission of improving the consumer-facing technology experience, including a redesign of the website and app.

She departed Wingstop in 2019 to serve briefly as chief information officer for Service King Collision Repair Centers for a little over a year before returning to Wingstop in 2020, later adding in the chief revenue officer and EVP roles.

Peterson is not the only top executive to leave Wingstop this year.

In March, CEO Charlie Morrison announced his exit to become CEO of the regional drive-thru concept Salad and Go. He was replaced by Wingstop’s then-president and COO Michael Skipworth.

After seeing same-store sales drop earlier this year, the nearly 1,900-unit chain is back on track with comp sales up nearly 7% in the third quarter. Wingstop has sights set on reaching 7,000 units worldwide and average unit volumes of more than $2 million.

 

 

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