Continue to Site >>>

Wingstop

Operations

Chicken sandwiches are helping Wingstop capture the coveted heavy QSR user

 By Lisa Jennings on Aug. 02, 2023

The 12-flavor chicken sandwich line is introducing new customers to the wings brand and is helping to lower food costs.

Operations

Why sports fans are craving Wingstop

 By Lisa Jennings on May 03, 2023

Investments in national advertising during NBA and NFL games drove traffic during the first quarter. Also the new chicken sandwich line is attracting new users and boosting frequency.

Leadership

Former 7-Eleven exec Raj Kapoor named SVP, President of International at Wingstop

By Lisa Jennings on Apr. 26, 2023

The Dallas-based wings chain has a target of reaching 7,000 units globally, including 3,000 international locations.

Marketing

Wingstop invites fans to take a bath in ranch dip

By Patricia Cobe on Mar. 09, 2023

Marketing Bites: Baskin-Robbins scoops ice cream at a bottomless brunch. Plus, parents can now dress baby in a Chili’s onesie and Lankybox Kitchen hands out collectible trading cards.

Technology

Wingstop to test AI phone-answering system

By Joe Guszkowski on Mar. 03, 2023

Automating phone orders will bring the chain closer to its goal of digitizing 100% of transactions.

Technology

Wingstop and Domino’s tell two different stories on delivery

By Joe Guszkowski on Feb. 24, 2023

Tech Check: Consumers are flocking to the wing chain but not so much for pizza. Here’s why that might be.

Operations

Deflation and bucking industry trends helped Wingstop end 2022 on a high note

By Lisa Jennings on Feb. 22, 2023

The chicken chain attributed fourth quarter comp sales increase of 8.7% entirely to transactions.

Leadership

Wingstop exec Stacy Peterson named CEO of Jeni’s Splendid Ice Cream

By Lisa Jennings on Nov. 15, 2022

After nine years at the Dallas-based wings chain, Peterson will replace Jeni’s retiring CEO John Lowe.

Leadership

Wingstop’s top technology exec Stacy Peterson to step down in December

By Lisa Jennings on Nov. 08, 2022

The chicken wing chain's chief revenue and technology officer is moving to a CEO position, but where she is going has not been revealed.

Operations

Wingstop earnings get a boost from lower chicken costs

By Lisa Jennings on Oct. 26, 2022

Domestic same-store sales were up 6.9%, mostly on increased transactions, and the fast-casual chain sees room for growth with new sandwiches and expansion of delivery.

  • Page 2