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Arby's

Marketing

How a pop star's lid drove Arby's awareness sky high

 By Restaurant Business Staff on Sep. 20, 2022

Restaurant Rewind: Hardee's well-timed tweet last week echoes two of the restaurant industry's greatest marketing moments.

Leadership

Inspire Brands promotes three executives

 By Jonathan Maze on Sep. 08, 2022

John Kelly was named chief company restaurant officer; Tanishia Beacham will be COO for Sonic and Lou Beccarelli chief operating officer for Arby’s.

Food

Menu launches take on a slower summer pace

By Patricia Cobe on Jul. 26, 2022

Taste Tracker: Cool drinks debut at Applebee’s, Sonic and Caribou Coffee; Velvet Taco and Baja Fresh change up tacos; KFC tests nuggets; it’s a wrap for Arby’s; and more menu news of the week.

Food

How Arby's spent two years perfecting its first burger

By Patricia Cobe on May 31, 2022

The culinary team worked to perfect the beef blend, cooking technique and execution to bring the chain's premium Wagyu Steakhouse Burger to the menu.

Food

Arby’s introduces a burger to its menu for the first time

By Patricia Cobe on May 23, 2022

The chain is taking on McDonald's and Wendy's more directly with the Wagyu Steakhouse Burger, which features the quick-service sector's largest patty to date.

Leadership

Franchisee KBP Brands names Heather Stege to oversee its Arby’s locations

By Jonathan Maze on Apr. 19, 2022

The company recently acquired nearly 120 Arby’s locations. The former Lou Malnati’s president will oversee their operations.

Financing

Inspire Brands CEO Paul Brown is in no hurry to make another acquisition

By Jonathan Maze on Apr. 11, 2022

The cofounder of the Dunkin’ and Arby’s owner also tempered expectations for an initial public offering, at least right now.

Leadership

Inspire Brands names Frank Sickelsmith chief development officer

By Jonathan Maze on Apr. 08, 2022

The owner of Arby’s, Sonic and Dunkin’ is bringing in the former Autogrill executive to help speed its international growth.

Marketing

Marketing Bites: Arby’s has a beef with McDonald’s over a fish sandwich

By Heather Lalley on Mar. 23, 2022

The chain enlisted rapper Pusha T to create a video to promote its new Spicy Fish Sandwich, while panning the Filet-O-Fish, plus more marketing news of the week.

Operations

How Arby’s is acing delivery

By Joe Guszkowski on Mar. 04, 2022

The sandwich chain is one of only a few brands whose delivered food is rated higher by customers than what's served on premise.

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