Biography

Reyna Estrada

Articles by
Reyna Estrada

Page 1
Leadership

La Madeleine and Acurio International name new executives

Executive Summary: A roundup of high-level job changes in the restaurant business includes changes for True Food Kitchen.

Marketing

Burger King wants to help diners score a date

Marketing Bites: The burger giant launches a limited-edition Homecoming Meal, Panera is paying for dating subscription services and Schlotzsky’s debuts a sandwich-inspired home decor line.

Quick-service brands have long used food stylists to make their burgers look better in ads than they do in the restaurants. But customers are pushing back. And a recent ruling against Burger King is giving their complaints life.

The drinks come in two varieties: Baja Blast Charged Berry or Mountain Dew Energy Baja Blast.

Executive Summary: A roundup of high-level job changes in the restaurant business includes changes for Del Taco.

Marketing Bites: Dunkin’ launches the Ice Spice Munchkins Drink in a commercial during the VMAs, Sweetgreen teams up with Renee Rapp and where to score a deal on National Cheeseburger Day.

Executive Summary: A roundup of high-level job changes in the restaurant business includes appointments for Fontainebleau Las Vegas.

Marketing Bites: Slim Jim and Cinnabon plan a wedding, Wendy’s brings back its Frosty Boo! Books and restaurant chains celebrate National Waffle Week.

Executive Summary: A roundup of high-level job changes in the restaurant business includes changes for Fish City Grill.

Marketing Bites: Starbucks debuts a new cup collection, Wendy’s and Krystal get ready for football season and many chains push their charitable campaigns.

The chain is teaming up with Mountain Dew to offer its beloved soda flavor with a summery twist.

The chain said it will create 7,000 new jobs this year behind a new ad campaign and social media posts highlighting the daily life of its employees.

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