Edit

Buffalo Wild Wings

Marketing

All restaurants win during March Madness, new research shows

New research shows that a considerable positive impact is felt by restaurants across the board, not just big marketers or operations with a hometown team in the hunt.

Marketing

Buffalo Wild Wings pushes on-premise traffic in new March Madness campaign

The casual chain’s ad play, the first with its new creative agency, includes custom-built stools for NCAA basketball fans who’ve recently had vasectomies.

Sixty-four-unit operator Diversified Restaurant Holdings said the chain’s rejuvenation efforts delivered his company’s first positive comps in three years.

The chain’s new president, Lyle Tick, joins "A Deeper Dive" to talk about his strategies for lifting sales.

With Super Bowl Sunday fast approaching, where will consumers flock for wings?

GameWorks is installing computer terminals within all its fun-and-food branches in a bid for video game fans.

The option is intended to boost traffic.

Bad weather put a major crimp in al fresco dining in recent months.

A challenging year brought fundamental shifts in the market and a white-elephant sale of troubled concepts.

Here's a look back at the news eruptions that shaped the restaurant industry in 2018.