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Krystal Company

Marketing

Krystal hires Alice Crowder as CMO

 By Heather Lalley on Jun. 22, 2021

Crowder previously served as the burger chain’s vice president of marketing from 2014 to 2018.

Food

Restaurants squeeze in extra menu surprises as 2020 draws to a close

 By Patricia Cobe on Dec. 22, 2020

Taste Tracker: Black Bear’s festive holiday desserts, TGI Fridays Cluck-It Bucket, a hangover cure from Krystal and more new items debut in the last weeks of the year.

Food

Restaurant menus move into winter and holiday mode

By Patricia Cobe on Nov. 24, 2020

Taste Tracker: Bennigan’s spirited cocktails, Logan’s party packs, Taziki’s festive starters and shakes with Christmas flavors

Food

Big flavors come onto menus at full speed

By Patricia Cobe on Oct. 13, 2020

Taste Tracker: New items bet on pumpkin and spice beyond lattes, accents from around the world, and the bolder the better.

Food

A couple of surprises come to chain menus—along with several more expected items

By Patricia Cobe on Jun. 09, 2020

Two brands take a new direction while others get ready for summer eating.

Financing

Bankrupt Krystal is being sold to one of its lenders

By Jonathan Maze on May 14, 2020

A bankruptcy court has approved the sale of the burger chain to Fortress Investment Group.

Financing

Restaurant chains have no room for error

By Jonathan Maze on Jan. 27, 2020

Bankruptcy filings by Bar Louie, Krystal and American Blue Ribbon all reflect the industry’s competitive and operational challenges, says RB’s The Bottom Line.

Financing

Why struggling chains turn to franchising

By Jonathan Maze on Jan. 22, 2020

As chains such as Steak ‘n Shake and Krystal faced mounting financial problems, they looked to refranchising as a solution, says RB’s The Bottom Line.

Financing

Shrinking Krystal files for bankruptcy

By Jonathan Maze on Jan. 21, 2020

The fast-food burger chain has gone into debt protection with $65 million in debt and closing units, says RB’s The Bottom Line.

Leadership

Another Broken Egg gets a new CEO

By Peter Romeo on Nov. 22, 2019

The Beekman Group has hired Paul Macaluso, an alumnus of Krystal, McAlister’s and Taco Bell, to spearhead the brand’s growth.

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