Financing
Popeyes banks on more marketing and remodels to build sales
The fast-food chicken chain’s franchisees have agreed to spend more on national advertising, in exchange for some royalty breaks. It is also expanding kitchen improvements.
Financing
More evidence suggests an improving fast-food market
The Bottom Line: Burger King and Popeyes saw improving sales in October behind better promotions. But lower gas prices and easing inflation may also be driving those results.