social media

3 stealable packaging Ideas from across the world

By Aaron Jourden on Jan. 04, 2017

Restaurant brands are driving engagement, enhancing value and generating buzz with innovative uses of food and drink containers.

Marketing

The future of social media

By Lisa White on Sep. 14, 2017

RB's virtual roundtable of restaurant tech execs predicts the platforms and strategies that will spur engagement in the future.

A guide to getting happy

By Restaurant Business Staff on May 08, 2007

Maybe it’s that warm glow you get looking over a full dining room on those rare nights when everything hums along perfectly. Scientists who spend their lives studying the subject contend that happiness is ...

Conference Attendees Plan New Initiatives

By Restaurant Business Staff on Jul. 15, 2010

CHICAGO (July 13, 2010)—As the final day of the IFDA/IFMA Sales and Marketing Conference drew to a close, attendees listed the initiatives they plan to...

Random spottings: Customer complaints on Facebook

By Peter Romeo on Jun. 23, 2011

No aspect of social media seems to unnerve restaurant chains more than the prospect of a public complaint. Because anyone can post anything, brands fear they’ll be slammed in full view of customers by whiners whose gripes might not even be reality-based.

11 top tweeting chefs

By Patricia Cobe on Mar. 01, 2012

These busy restaurant chefs find time to tweet in the middle of dinner prep—and throughout the day. The authenticity of the tweets reveals that they’re coming from the chefs themselves—not a social media intern sitting behind the scenes. Here are the most prolific toques on Twitter.

Technology

The latest vending machine technology

By Amanda Kooser on Dec. 03, 2012

If you're strolling down Santa Monica Boulevard in Beverly Hills and suddenly get a hankering for a snack, you won't have to settle for a candy bar spit out by a regular old vending machine. Instead, snag a fresh cupcake from the Sprinkles Cupcake ATM. It's restocked all day and night for continuous cupcake delivery.

Marketing