Consumer Trends

Consumer trends, insights and preferences

Consumer Trends

Connecting with consumers

Technomic rated chains' connection to consumers through a series of questions designed to gauge loyalty and perception of a brand.

Consumer Trends

Chains winning with Hispanics

It’s hard to win in business, especially in the restaurant business, without engaging Hispanic consumers, says Peter Filiaci, VP of strategy and insights/restaurants at Univision.

The weather has been weird, and so has the business of running restaurants, as this roundup of recent oddities and management challenges attests.

Diners flock to these 10 brands when nighttime snack attacks strike.

Making sure a dish is delicious and craveable is only a small part of the equation. Here’s a look at what menu-making teams need to consider today.

Consumers reveal which limited-time offers they are most likely to order based on the name and description.

Consumers rate the brands they see as the top players in takeout.

Hispanic consumers are placing increasing importance on group dining, kids menus and other key service and menu components, reveals new Technomic data.

Let’s take a look at what’s coming down the pike and promises to alter the landscape of the industry—for better and worse.

In the current economic climate, 61 percent of Americans see service as especially important and they are willing to spend 9 percent more when a company provides outstanding service, according to the American Express Global Customer Service Barometer. Similar results were found worldwide. Indian and Japanese consumers are ready to pay 11 percent and 10 percent more respectively for good service.

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