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Chipotle Mexican Grill’s latest test: Chicken Al Pastor

Guests will be able to try out the new offering at 94 restaurants in Denver and Indianapolis.
Chicken Al Pastor with adobo
Chicken Al Pastor is marinated with adobo, morita peppers and achiote, with a splash of pineapple. / Photograph courtesy of Chipotle.

Next up for Chipotle Mexican Grill’s stage-gate testing process: Chicken Al Pastor.

The fast-casual chain said Tuesday it is testing the new menu item at 94 restaurants in Denver and Indianapolis, starting today for a limited time.

The Al Pastor is made with the chain’s Responsibly Raised chicken, which is marinated in a blend of adobo, morita peppers and achiote with a “splash of pineapple.” The chicken is chopped after cooking and finished with a touch of lime and fresh cilantro.

“We created Chicken Al Pastor to fuel our fans who have been craving spicy chicken from Chipotle,” said Chris Brandt, the chain’s chief marketing officer, in a statement. “The new menu item artfully pairs fire with flavor in a uniquely Chipotle way.”

Tacos al pastor are traditionally made with pork shaved off a vertical spit, in the style of shawarma, and served with pineapple, though the marinade is also commonly applied to chicken.

So far this year, Chipotle has launched systemwide plant-based chorizo, pollo asado and watermelon limeade by Tractor Beverage Co. As is typical, the Al Pastor option will go through the chain’s stage-gate process to determine whether it will be added to the menu nationwide.

This year Chipotle has also tested a Mexican version of cauliflower rice, and garlic Guajillo steak.

Pricing for the Al Pastor LTO varies by location but the average cost is $9.23. Chipotle is offering a $0 delivery fee on digital orders from Sept. 6-11 at restaurants participating in the test.

 

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