Dunkin’ to take its Beyond Sausage Sandwich national

The company plans to introduce the plant-based product at more than 9,000 locations next month.
beyond sausage
Photograph courtesy of Dunkin'

It’s safe to say that Dunkin’s plant-based sandwich test went well.

The Canton, Mass.-based coffee and donut chain said Monday that it plans to start selling its Beyond Sausage Sandwich nationwide beginning Nov. 6.

The move comes just a few months after the company began testing the product at some New York City locations. That continues a pattern with fast-food concepts and plant-based menu items: Chains such as Burger King and now Dunkin’ are moving quickly once early tests prove to be popular.

In this instance, the company said the sandwich “quickly became one of the top-selling sandwiches” after it was introduced in Manhattan in July. That led the company to decide to roll it out at the chain’s more than 9,000 locations next month, which is more quickly than initially planned.

“Dunkin’ is the brand that democratizes trends for America, and this latest addition to our menu gives consumers more choice to meet their evolving needs,” CEO Dave Hoffmann said in a statement.

The sandwich is made with a plant-based sausage product from Beyond Meat along with spices made specifically for Dunkin’. It also features egg and American cheese on an English muffin. The company says the sandwich has less fat and fewer calories, cholesterol and sodium than a typical Dunkin’ Sausage, Egg & Cheese sandwich.

Dunkin’ plans to give out samples of the sandwich while supplies last from 8-10 a.m. on Nov. 8 and Nov. 9.

Plant-based menu items have become increasingly popular at fast-food chains, as companies such as Beyond Meat and Impossible Foods have targeted traditional meat eaters with their products.

The popularity of such products has helped fuel the companies’ growth and led traditional suppliers such as Tyson to enter the market.

Members help make our journalism possible. Become a Restaurant Business member today and unlock exclusive benefits, including unlimited access to all of our content. Sign up here.


Exclusive Content


Restaurants bring the industry's concerns to Congress

Neary 600 operators made their case to lawmakers as part of the National Restaurant Association’s Public Affairs Conference.


Proposed TGI Fridays sale is no home run, but has promise for both sides

The $220 million all-stock deal would get Fridays’ owner TriArtisan out of its decade-long investment and give the struggling chain a like-minded partner in franchisee Hostmore, experts say.


Podcast transcript: Virtual Dining Brands co-founder Robbie Earl

A Deeper Dive: What is the future of digital-only concepts? Earl discusses their work to ensure quality and why focusing on restaurant delivery works.


More from our partners