Marketing
California Pizza Kitchen hopes a fake rebrand will get people talking
The casual-dining chain created some buzz this week by unveiling a bold new look, only to reverse course with the help of actress and superfan Busy Philipps.
Technology
Virtual Dining Concepts believes it has another hit with Man Vs Fries
The brand known for giant, fry-stuffed burritos is generating more revenue per store than any of the company’s other brands and could reach thousands of locations this year.