Chipotle Mexican Grill

Chipotle names Chris Brandt CMO

By Jonathan Maze on Mar. 20, 2018

The former Bloomin’ Brands and Taco Bell executive will join Brian Niccol at the burrito chain.

Cold weather drinks heat up

By Restaurant Business Staff on Jan. 01, 2010

Coffee and tea are served year-round, but come winter, operators start filling mugs with more inventive hot beverages. And cocoa is gaining steam.

Future 50: Emerging Brands

Costa Vida Fresh Mexican Grill

Sep. 13, 2013

JD and Sarah Gardner founded the Costa Vida Fresh Mexican Grill concept in 2003 in Layton, Utah. The chain is fast casual, and nearly all food is fresh made,...

Future 50: Emerging Brands

Cantina Laredo

Jul. 21, 2014

Cantina Laredo takes a gourmet approach to Mexican fare, with dishes such as pork roast with chipotle-wine sauce, and an upscale modern atmosphere.

Check out the menu for Beefsteak, now open in Foggy Bottom

Mar. 24, 2015

José Andrés’ fast-casual venture, the vegetable-focused Beefsteak, opened today in the same building as George Washington University’s Science and Engineering Hall.

Chipotle details E.coli cleanup

By Peter Romeo on Nov. 03, 2015

It terms its response to the Northwestern outbreak as “aggressive.”

Norovirus shuts another Chipotle

By Peter Romeo on Mar. 09, 2016

The closure was voluntary.

Marketing

The importance of brand trust

By Darren Tristano on Aug. 12, 2016

Until recently, consumers considered Chipotle one of the most trusted limited-service restaurant brands. After its food safety incidents, Chipotle now scores in the bottom six for brand trust.

Chipotle speeds up digital orders

By Benita Gingerella on Feb. 22, 2017

As the chain looks to boost digital orders, it also aims to get them to customers faster via its new “Smarter Pick Up Times” platform.

Operations

This week’s restaurant nightmares: Sick and tired

By Peter Romeo on Nov. 15, 2017

The pain foisted on restaurants this week wasn't always deserved—just ask Chipotle. But that's what made those predicaments so nightmarish.

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