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Domino's

Marketing

Domino's enlists Simon Cowell to highlight its quality

 By Jonathan Maze on Aug. 20, 2024

The television personality known for judging talent is appearing in a new ad focusing on the pizza chain’s quality assurance.

Financing

Domino's strong U.S. sales are not enough to satisfy Wall Street

 By Jonathan Maze on Jul. 18, 2024

The company’s same-store sales rose 4.8%, thanks to profitable traffic growth, but its stock plunged amid issues with one of its global operators.

Financing

How Domino's upgraded loyalty program helps it win market share again

By Jonathan Maze on Jul. 18, 2024

The pizza chain is thriving again, generating more traffic, thanks to changes made in Domino’s Rewards last year.

Marketing

The pizza business, looking for customers, takes on burger chains

By Jonathan Maze on Jun. 13, 2024

Papa Johns is bringing back its Cheesy Burger Pizza, after Pizza Hut created its Cheeseburger Melt, as major fast-food chains face challenges with their value reputation.

Marketing

How Domino's broke new ground with a tell-all ad campaign

By Peter Romeo on Jun. 06, 2024

Restaurant Rewind: Few other chains have dared be as forthcoming about product quality as the pizza chain was. Now it's taking the opposite track. How's that likely to go?

Financing

Domino's wants you to know that its food is delicious

By Jonathan Maze on May 31, 2024

The pizza giant believes it has good products. It just needs to do a better job of telling customers about it. The company is also promising a lot more menu innovation.

Financing

A lot more people ordered Domino's Pizza last quarter

By Jonathan Maze on Apr. 29, 2024

The pizza chain saw transaction growth in both delivery and carryout and from all groups, as the company’s loyalty program and value take hold.

Marketing

Domino's will pay customers to tip their delivery drivers

By Jonathan Maze on Apr. 25, 2024

The pizza delivery chain will give customers $3 coupons for their next delivery order if they tip their drivers $3 or more.

Food

Domino's gets into a New York state of mind with new pizza

By Patricia Cobe on Apr. 15, 2024

New York City built its pizza reputation on foldable slices topped with sauce and cheese. Recently, the big chains are getting in on the action and New York-style pizza is spreading across the country.

Financing

U.S. pizza chains hit a post-pandemic wall

By Jonathan Maze on Mar. 25, 2024

The Bottom Line: Growth that came so easy to pizza delivery chains like Domino’s, Pizza Hut and Papa Johns is now much harder to come by. And now two of them are looking for new leadership.

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