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Marketing

3 trendlettes we’re watching for June

 By Alaina Lancaster on May 31, 2016

Three major U.S. restaurant chains are giving their social media and loyalty programs a twist. Will those changes be brilliant, or a bust?

This week’s 4 head-spinning moments: No mercy

 By Peter Romeo on Oct. 07, 2016

Can't the places struggling to stay afloat get some relief from regulators and the over-achievers?

Food

How leading chains stack up by menu size

By Lizzy Freier on Mar. 16, 2017

The top and fastest-growing chains don’t always align with average total menu items in their sectors.

Emerging Brands

Technomic's 25 fastest growing global chains

By Kelly Killian on Sep. 19, 2017

Growth-minded restaurateurs know the importance of keeping an eye on the competitors entering and expanding in their markets.

Operations

Dunkin' Donuts airs details of its repositioning plan

By Peter Romeo on Feb. 08, 2018

A three-year Blueprint for Growth was released this morning to coincide with a gathering of Dunkin' Brands investors.

How to build buzz

By Restaurant Business Staff on Nov. 04, 2006

It's the hottest, well, buzzword in marketing. Buzz. Everybody wants it. Not everybody has it. And to get it, best you forget the old lingo of media buys,...

Marketing

Social media loves Starbucks—and hates it

By Sam Smith on Oct. 01, 2011

Starbucks has more social media fans and friends than any other concept. It also has a lot of enemies: 220 Facebook pages call for boycotting it (and that’s just the ones spelling “boycott Starbucks” correctly).

Feeling the Brooklyn hipster vibe, Part II

By Patricia Cobe on Oct. 17, 2013

Senior Editor Pat Cobe takes us on Day 2 of her tour of the Brooklyn food scene, this time stopping in at several artisanal producers, a bakery and a meatball shop. Final stop: a visit with the borough's most revered beer maker.

Starbucks trucks roll out on campus

Aug. 19, 2014

The coffee chain's pilot program is sending its food trucks to three college campuses to serve food and drinks with more flexible hours than some dining halls.

Starbucks COO taking extended unpaid leave

Jan. 09, 2015

Troy Alstead, the second in command at Starbucks, is taking an unpaid leave less than a year after assuming day-to-day operations from CEO Howard Schultz.

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