Taco Bell sprinkles its menu with Tajin

The chain is partnering with the iconic Mexican seasoning blend to spice up a taco, snack and beverage, all in test at one California location.


Inside the tasty evolution of Mexican food in the U.S.

State of the Plate: RB menu trends columnist Nancy Kruse explains how Glen Bell’s “tay-kohs” walked so birria and other authentic dishes and flavors could become runaway hits with American diners.

Brian Wheeler and son Jake Wheeler debuted the fast-casual Big Taco, with a simplified menu and an emphasis on service.

Fans can find tacos at any number of restaurants, but consumers rank these brands as their favorites.

The addition to the chain’s growing grilled cheese platform debuts Aug. 3, boasting double the cheese, a new protein and two dips.

The Mexican fast-food chain, the nation’s fourth-largest restaurant brand, believes there’s “no reason” it can’t have the same number of restaurants in the U.S. as the Golden Arches.

Here are the largest Mexican chains in the country based on their 2022 U.S. system sales, according to the Technomic Top 500 Chain Restaurant Report.

Fast-casual taco concepts have more-elevated fare, bars and breakfast. And though the landscape in this niche is increasingly crowded, most say there's plenty of room for national growth.

The fast-food Mexican chain has petitioned the U.S. Patent and Trademark Office to end Taco John’s registration for the Taco Tuesday trademark, which it has owned for years.

Bodega Taqueria y Tequila’s winning combo of street tacos, frozen drinks, DJs and bar food is positioning the concept for growth.

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