Ruby Slipper and sister concept Ruby Sunshine are part of the fast-growing breakfast-and-lunch segment. They specialize in brunch done New Orleans-style, which means a big emphasis on booze: There are more cocktails on the menu than there are eggs and pancakes combined, and alcohol makes up about 30% of sales. That formula has been a hit with consumers in search of a social outlet after being cooped up during the pandemic.

LocationNew Orleans, La.
2022 Systemwide Sales ($000,000)$48*
YOY Sales Change40.1%
2022 U.S. Units21
YOY Unit Change40.0%
Future 50 Year2023

*Technomic estimate

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