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Patricia Cobe

Senior Editor

Articles by
Patricia Cobe

Page 106
Beverage

10 cozy drinks consumers are sipping this winter

Operators are revamping beverages—both with and without alcohol—to spread warmth this season.

Marketing

The 10 most unique LTOs on chain menus

The originality of these limited-time items piqued consumer interest in November.

Food

Taco John’s shows off its street smarts

See how the chain signaled authenticity with a recent steak LTO.

Food

Healthy eating takes a targeted track at chains

Subtle marketing directed at current health trends can win with consumers.

Food

5 All-American recipes to try

As consumers continue to seek authentic dishes, regional ingredients are impacting menus along with global cuisines. To tap into America’s culinary roots and flavors, start with these five recipes.

Marketing

Does Instagram influence where customers dine out?

The social media channel boasts drool-worthy food photos, but how much does it impact restaurant choice?

Consumer Trends

What makes a restaurant worthy of a visit?

Consumers are enticed by LTOs and interesting menu items, but that’s not the whole story.

Food

5 global flavors in winter dishes

Hearty dishes with ethnic roots make good cold-weather additions to the menu.

Marketing

McDonald’s promotes sustainability efforts with pop-up coffee farm

Consumers learned about coffee growing, climate change and conservation at the McCafe Sustainable Coffee Journey in downtown Chicago.

Food

5 comforting soup recipes

Soup weather is here, and what better way to chase the chill than with warm bowls of comfort.

Food

9 winter specials warming up restaurant menus

Operators are tapping seasonal ingredients and holiday flavors to create new dishes.

Consumer Trends

Does menu size matter?

Are menus continuing to shrink or has the trend leveled off?

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