Marketing
Why restaurant mascots have been benched this ad season
Restaurant Rewind: The onetime marketing superstars have lost the spotlight to food, guests and less-controversial employees. The spokesfigures' past may explain why.
Financing
As its breakfast business grows, Wendy’s takes aim at Burger King
Wendy’s has been gaining sales in the morning, in part at the expense of its Miami-based rival. And now they’re battling over French toast sticks.