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Burger King

Operations

An inside look at Burger King's Royal Innovation Center

 By Jonathan Maze on May 14, 2025

The fast-food chain recently opened a 40,000-square-foot testing facility in Miami as part of an effort to improve operations and test new technology.

Financing

Burger King is steering restaurants to its better operators

 By Jonathan Maze on May 08, 2025

The fast-food chain is selling company stores only to franchisees with a strong operations track record and is upping its standards for running restaurants. And its sales are showing progress.

Marketing

Walmart lures rewards members with promise of free Burger King

By Bill Wilson on Apr. 30, 2025

The partnership between the retail giant and the burger giant has been cooking for nearly a year.

Financing

A large Burger King franchisee declares bankruptcy

By Jonathan Maze on Apr. 16, 2025

Consolidated Burger Holdings, which operates 57 locations in Florida and Southern Georgia, declared Chapter 11 bankruptcy after a dispute with the company over remodels and amid heavy debt.

Financing

Burger King's parent buys the brand's struggling China business for $158M

By Jonathan Maze on Feb. 18, 2025

Restaurant Brands International is acquiring Burger King China from TFI Asia Holdings but plans to find a new local operator.

Financing

For Burger King and its franchisees, a focus on profitability is a long time coming

By Jonathan Maze on Feb. 18, 2025

The Bottom Line: The brand’s massive changes mean it remains a work in progress. But operators say that the focus on profitability has it headed in the right direction.

Financing

For Patrick Doyle, franchisee health remains the key metric

By Jonathan Maze on Feb. 11, 2025

The executive chairman of Burger King owner Restaurant Brands International has helped brands thrive with a simple idea: They do well when their franchisees do well.

Marketing

Burger King goes back to the Whopper well with its newest campaign

By Jonathan Maze on Nov. 12, 2024

The fast-food chain is giving away $1 million to one of three customers who came up with unique flavor ideas for its signature burger and customers will get to vote on it. The company believes it does well when it focuses on the Whopper.

Financing

More evidence suggests an improving fast-food market

By Jonathan Maze on Nov. 06, 2024

The Bottom Line: Burger King and Popeyes saw improving sales in October behind better promotions. But lower gas prices and easing inflation may also be driving those results.

Financing

Fast-food chains post weak sales results, except for Taco Bell

By Jonathan Maze on Nov. 05, 2024

The Mexican chain’s same-store sales rose 4% last quarter. But a host of other brands reported falling sales amid a difficult environment.

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