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Burger King

Marketing

Burger King will give discounts and free Whoppers to Walmart customers

 By Jonathan Maze on Aug. 22, 2024

The retail giant is working with the fast-food chain to give members of its Walmart+ program 25% discounts on digital orders and free Whoppers every three months.

Financing

A tough environment interrupts Burger King's comeback

 By Jonathan Maze on Aug. 08, 2024

The fast-food chain, and most of its sister concepts, watched sales soften last quarter as consumers pull back on spending. But Tim Hortons Canada is thriving.

Food

Burger King turns up the heat as temperatures rise

By Patricia Cobe on Jul. 11, 2024

The fast-food chain’s new Fiery Menu offers five items aimed at spice seekers, with each rated according to its heat level.

Workforce

Other California industries are grousing about the state's new fast-food wage

By Peter Romeo on Jun. 06, 2024

Employers in other fields say they're feeling intense pressure to raise pay. Plus, they want to see a break from the pro-labor legislation of the last decade or more.

Food

Burger King is testing flame-grilled chicken for new sandwiches and wraps

By Patricia Cobe on Jun. 05, 2024

The quick-service chain known for flame-grilled burgers is expanding on that concept with a new protein, soon available in several flavor variations at select restaurants in Nebraska and Alabama.

Financing

Burger King is now its own biggest operator, for now

By Jonathan Maze on May 17, 2024

The fast-food chain has completed its acquisition of Carrols Restaurant Group, its largest franchisee. The deal will help the brand speed remodels and change its model of franchisee ownership.

Food

Burger King launches a new dessert to celebrate its 70th birthday

By Patricia Cobe on May 08, 2024

The Birthday Pie Slice comes to the menu Monday, and the party continues through June with special birthday deals.

Financing

Franchisors who want faster remodels should reach into their pocketbooks

By Jonathan Maze on May 07, 2024

The Bottom Line: Burger King is spending $550 million to get more of its restaurants remodeled, not counting its own upgraded restaurants. More brands should do this.

Financing

Burger King is investing another $300M in remodels

By Jonathan Maze on Apr. 30, 2024

The fast-food chain is expanding its “Royal Reset” remodel program to fund more restaurant remodels through 2028.

Financing

Franchisee profitability soars for Burger King and its sister chains

By Jonathan Maze on Feb. 13, 2024

Sales were positive at Restaurant Brands International concepts, including Tim Hortons, Popeyes and Firehouse Subs. At Burger King, operator profitability increased 46%.

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