Continue to Site >>>

Chuck E. Cheese's

Marketing

Chuck E. Cheese is taking over part of a water park

 By Jonathan Maze on Oct. 17, 2023

The eatertainment concept has struck a licensing deal to create a new branded area at a Sacramento water park.

Financing

Why Peter Piper Pizza is developing a fast-casual concept

 By Jonathan Maze on Jun. 07, 2023

A Deeper Dive: David McKillips, CEO of CEC Entertainment, joins the podcast to discuss Chuck E. Cheese and how to blend two similar brands into the same company.

Marketing

Denny's hires Sherri Landry as CMO

By Peter Romeo on Jan. 09, 2023

The longtime industry veteran will move over from Chuck E. Cheese's parent company at the end of the month.

Technology

Chuck E. Cheese launches family-focused LankyBox virtual brand

By Joe Guszkowski on Nov. 17, 2022

The brand backed by a popular YouTube channel was created in partnership with MrBeast Burger parent Virtual Dining Concepts.

Operations

Inside Chuck E. Cheese's high-tech makeover

By Heather Lalley on Jun. 17, 2022

The 45-year-old food-and-games chain is remodeling all of its 470 locations to cater to tech-savvy Gen Alpha kids and their always-on-the-clock parents, to the tune of more than a half million dollars per store.

Operations

How eatertainment chains are easing back into the business of selling fun

By Heather Lalley on Jun. 10, 2021

After a year of bankruptcies and bad news, food-and-games brands are welcoming families back with promotions, new menu offerings and more. But they still have a way to go to get back to pre-pandemic sales.

Emerging Brands

Even as dining rooms fully open, Chuck E. Cheese doubles down on virtual concept Pasqually’s

By Heather Lalley on Jun. 07, 2021

The food-and-games operator recently hired a senior executive to work on growing the delivery-only pizza brand.

Financing

Chuck E. Cheese parent emerges from bankruptcy protection

By Heather Lalley on Jan. 05, 2021

CEC Entertainment says it has cleared more than $705 million in debt from its balance sheet in the Chapter 11 process.

Leadership

Top newsmakers of 2020

By Peter Romeo on Dec. 21, 2020

The humans, “innovations” and creepy things that sopped up headline ink for the restaurant industry this year.

Operations

What will Chuck E. Cheese look like post-bankruptcy?

By Heather Lalley on Oct. 05, 2020

Expect the food-and-games chain to be more focused on tech and at-home experiences as it navigates the most challenging period in its history, CEC Entertainment’s CEO says.

  • Page 1